Self-doubt and doubt about your business is only natural. Everyone has negative thoughts, even the most successful businessmen, and sometimes a lack of visible progress can lead to these thoughts [...]
Running your own business is a voyage of discovery. You go into it thinking that your personal and professional goals will be fulfilled, but realise a few months later that it’s much easier said [...]
Albert Einstein once said: “I have no special talents. I am only passionately curious”. It was his passion for understanding science that drove him to greatness. In fact, most successful people [...]
We’ve all worked jobs we hated. We were underpaid, underappreciated and bored out of our minds. We either quit these jobs or were fired for poor performance because we just gave up. Instead of [...]
Last time I gave you a laundry list of tips and tricks you can use to make your word of mouth program work for you. Hopefully you’ve taken a look and decided which ones are the best fit for your [...]
In the last post we talked about how to conduct word of mouth research and then put that research to work. Today we’re going to give you some great tried and true ways to use word of mouth when [...]
People only remember the extraordinary, strange, wild, surprising and unusual. You need to make sure your ideas and marketing reflect these reactions. This doesn’t mean you have to have a product [...]
Today I’d like to discuss the science of the memes and how spreading ideas around and through society is ingrained in humans. Memes This refers to types of ideas that spread the fastest [...]
The concept of minding your own business means that while you are grinding away at your day job, you need to be investing in your future and minding your own business. Pretty soon you’ll be able [...]
